NEXNOVO's LED Glass Solutions Enhance Yintai City's Commercial Plaza

Product model: NE series
Screen Size: ㎡
Project Location: Deqing, Zhejiang, China
Project Time: 2023

Recently, Yintai City, a famous landmark in Deqing, Zhejiang province, China, opened its doors to the public. As an iconic commercial and cultural tourism complex, Yintai City's commercial plaza serves multiple functions, including leisure, drainage, commercial display, and cultural activities. The LED glass solutions from NEXNOVO truly stand out for their superior features and fantastic display effect, which perfectly meet the requests of the clients. After three months of close cooperation with all parties, starting from design, and production to installation, the LED glass has lit up the commercial plaza as scheduled, offering an immersive visual experience to the customers while they shop.


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Customized to Fit the Environment and Achieve Architectural Integration

This groundbreaking project showcases two distinct applications of NovoGlass LED screens that are revolutionizing how we interact with digital media.

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1. NexBarrier Glass LED Screens (NB10)

The first application involves the use of NexBarrier glass LED screens (NB10) as a replacement for traditional glass barriers. By implementing these cutting-edge screens, NEXNOVO has transformed ordinary glass barriers into dynamic advertising opportunities that draw attention and engage viewers in a whole new way.

To create a vivid digital glass LED barrier, 100 pieces of LED panels were used throughout the entire plaza with 7 pieces of customized cabinets at the corners. This design perfectly fits and seamlessly integrates into the overall environment, not only highlighting the unique aesthetic charm but also ensuring the safety and transparency of the area. 


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2. Entrance Facade of Shopping Malls

The second application of the NovoGlass LED screens is evident in the installation on the entrance facade of a shopping mall. As the area with the most traffic, its design must not only consider aesthetics and safety but also practicality and a sense of technology. To further enhance the visual impact and functionality of this key area, NEXNOVO customized 18 cabinets for these glass curtain wall screens based on the original curtain wall frame design and carried out professional replacement installation.

The integration of these screens has not only enhanced the aesthetic appeal of the facade but has also turned it into a vibrant media wall that captivates and entices customers, making it a focal point for all who pass by. This innovative use of LED technology showcases the potential for digital media to transform public spaces into dynamic and engaging environments.


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Enhancing Customer Experience and Brand Image

The use of NEXNOVO's LED glass solutions at Yintai City goes beyond mere aesthetics. By transforming traditional barriers and facades into dynamic digital displays, the complex has significantly enhanced the overall customer experience. Shoppers are now greeted with vibrant, engaging content that not only captures their attention but also enhances their shopping experience. This, in turn, boosts the brand image of Yintai City, making it a must-visit destination for both locals and tourists.


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Technological Innovation and Practicality

NEXNOVO's LED glass solutions are a testament to the power of technological innovation in modern architecture. The seamless integration of these screens into the existing structures of Yintai City demonstrates the versatility and practicality of LED technology. The customized solutions ensure that the digital displays not only look impressive but also function effectively, providing clear and vibrant visuals even in challenging lighting conditions.


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Future-Proofing Public Spaces

As cities continue to evolve, the integration of digital media into public spaces is becoming increasingly important. NEXNOVO's LED glass solutions at Yintai City serve as a model for future developments, showcasing how technology can be used to create dynamic, engaging, and functional environments. By future-proofing public spaces with innovative solutions, cities can ensure that they remain relevant and attractive to residents and visitors alike.


Reference Projects